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Founders

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Stuart Hardy

Business Director

With over 35 years of creative consulting experience, Stuart has worked across industries and continents, helping leaders and brands navigate transformation in over 50 Fortune 500 comapanies. For the last 15 years, his focus has been on the creative industries, where he has advised and supported some of the world’s greatest Agencies

Stuart’s work has been recognised globally — he was cited by Cannes Lions as one of the 100 most influential creatives in the world, a testament to his ability to blend creativity with strategy at the highest level.

At Fashion Factory his primary focus is to support designers with business  growth and market penetration

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Jack Hardy

Brand Director

Jack is a serial entrepreneur with a sharp eye for trends, customer behaviours, and the evolving demands of digital-first businesses. His experience building ventures from the ground up has given him a deep understanding of what brands need to grow, and how to connect with customers in a way that feels authentic and fresh.

At Fashion Factory, Jack drives the brand strategy and customer experience, ensuring every client not only gets an outstanding website, but also the clarity and confidence to use it as a growth engine. His approach is rooted in real-world experience — cutting through jargon and focusing on what genuinely works.

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Krishna Bhatta Madhava

Manufacturing Director

Madhav is the founder of BDL, a global apparel sourcing company established in 2008 with operations in China and India. With over 30 years of industry experience, he has built BDL into a trusted partner for mid-market fashion brands, delivering high-quality, reliable sourcing solutions across multiple apparel categories.

Specialising in end-to-end product development — from material sourcing and sampling to quality control and logistics — Madhav combines manufacturing expertise with commercial insight. Committed to ethical practices and long-term brand partnerships, he focuses on delivering consistent quality, operational efficiency, and sustainable growth for the brands BDL supports.

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Claudia Hanks

Influencer Partnerships

Claudia Hanks leads Influencer Partnerships at Fashion Factory, connecting emerging designers with creators who can amplify their brand story and accelerate visibility. With a sharp understanding of digital culture and audience growth, she builds strategic collaborations that feel authentic, commercially smart, and aligned with each designer’s identity.

Specialising in creator outreach, partnership negotiation, and campaign coordination, Claudia focuses on turning influence into measurable brand momentum. Her role ensures that Fashion Factory designers don’t just launch a product — they launch with reach, relevance, and real engagement

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